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Porsche – Our return: The right accessories for returning to Le Mans

Porsche Driver’s Selection – Factory Team Collection and Racing Collection

Porsche Factory Team 1969

Porsche Factory Team 1969

Stuttgart. The time has come: On June 14th, 2014, Porsche will return to the starting line by entering the most prestigious Le Mans discipline after an absence of 16 years – the LMP1 Prototype class.

With 16 overall victories in the 24 Hours of Le Mans, no other car manufacturer has ever been so successful. In honour of Porsche returning to the world’s most famous endurance race, Porsche Driver’s Selection is introducing the historic Factory Team Collection and the Racing Collection.

Vic Elford and Kurt Ahrens jr 1970

Vic Elford and Kurt Ahrens jr 1970

The Factory Team Collection consists of three replica jackets as worn by the Porsche factory team between 1968 and 1970. The green factory driver jacket, the red factory mechanic jacket and the wine-red factory team jacket recreate the originals down to the last detail. At the time, the original jackets were only produced in very small quantities and were passed down from driver to driver, making them even more sought-after. In order to create the replicas, the original jackets were borrowed from former drivers and crew members and lovingly recreated over a development period of two years. This year’s Le Mans race will be the first time these one-of-a-kind replicas will go on sale.

Factory Driver Jacket

Factory Driver Jacket

The three jackets contain a pass holder in the right-hand breast pocket. This pass holder is attached via an elasticated string and was used by the crew to gain access to the paddock or pits.

Porsche Factory Team 1968

Porsche Factory Team 1968

The retro look is completed by a genuine replica of the stitched Porsche crest from the 1960s on the breast pocket of each jacket. The green factory driver jacket was worn by drivers such as Richard Attwood, Hans Herrmann, Jo Siffert or Brian Redman.

The lightly padded jacket is equipped with a zip fastening that the drivers could undo swiftly in order to get ready for the race. In addition to the Porsche crest on the breast pocket, the jacket features a genuine reproduction of the stitched Porsche lettering from the 1960s on the back.

Factory Driver Jacket

Factory Driver Jacket

The red factory mechanic jacket is a replica of the jackets worn by the pit crew. Just like the driver jacket, this lightly padded quilted jacket is equipped with a zip fastening that allowed the mechanics to quickly get ready for the pit stop. The factory mechanic jacket also features both the Porsche crest and a genuine reproduction of the stitched Porsche lettering from the 1960s on the back.

7 porsche factory team 1969

The wine-red factory team jacket boasts two large pockets and a windbreak that lines the inside of the sleeves. The hood on the lightly padded quilted jacket is located on the inside of the collar and can be taken out when required.

Factory Mechanic Jacket

Factory Mechanic Jacket

To further mark Porsche’s return to Le Mans, the Racing Collection has been designed using inspiration from the newly developed LMP1 Porsche 919 Hybrid racing car. The hand-crafted 1:8 scale model of the Porsche 919 Hybrid is fully exclusive and accurate down to every detail. Strictly limited to 100 units, this resin model features the signatures of this year’s Porsche factory drivers. The high-quality design is presented on a wooden base in an acrylic display case (69 x 36 x 26 cm) with a limited-edition plaque. At first, the model can be pre-ordered during the 24 Hours of Le Mans, and can subsequently be pre-ordered in Porsche Centres.

Model Car Porsche 919 Hybrid

Model Car Porsche 919 Hybrid

Limited to 2014 units, another highlight of the collection is the Racing Chronograph, featuring a satin-finished housing made from hardened aluminium. A stainless steel clasp engraved with “Our Return” and an engraving of the limited edition number on the reverse make this watch an exclusive accessory both on and off the race track.

Racing Chronograph

Racing Chronograph

For true collectors, there is also the high-quality 919 Hybrid model car, made from resin using a scale of 1:43 and based on the promotional Porsche 919 Hybrid shown in March 2014 in Geneva. Completing the Racing Collection are a unisex windbreaker, a polo shirt for women and men, a baseball cap and an umbrella.

Racing Chronograph

Racing Chronograph

Both collections will be on sale during the 24 Hours of Le Mans race.

Completing the Racing Collection are a unisex windbreaker, a polo shirt for women and men, a baseball cap and an umbrella.

Unisex Windbreaker

Unisex Windbreaker

Unisex Windbreaker

Unisex Windbreaker

Polo Shirt Women

Polo Shirt Women

Polo Shirt Women

Polo Shirt Women

Polo Shirt Men

Polo Shirt Men

Polo Shirt Men

Polo Shirt Men

Baseball Cap

Baseball Cap

7 umbrella

The Racing Collection is available worldwide in all Porsche Centres and online at http://www.porsche.com/shop; the Factory Team Collection will be available from September.

Not all products are universally available.

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Source:  Communication Porsche AG

 

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Porsche Design – 12 Days of Christmas for Porsche Lovers

The Gift of Giving – Wish List 01

Bestow happiness – with timeless luxury this holiday season. Experience the extraordinary world of Porsche Design gifts at your nearest Porsche Design store www.porsche-design.com and select from elegant and technically-inspired writing tools, luxurious timepieces and jewelry, unmistakable fragrances and state of the art electronics in true Porsche Design style.

You may not be able to afford to give someone an actual Porsche for the holidays ,so here’s the next best thing for Porsche lovers.

A selection of 12 Porsche designed gifts for everyone in the family.Porsche Magnetic board with vintage image and 5 magnetic cars:

Painted metal board in the same design as the historic motorsport poster of 1964. Inclusive set of 5 magnetic cars [ 356 BT5 Coupé ]. 1 : 87 scale. Limited to 2,000 units. Dimensions: 40 x 50 x 0.5 cm.
$175, buy it here

911 GTE R Chronograph Watch:

Brown dial. Base color: Black. Brown accent color. Black rubber strap. Luminescent hands, stopwatch function with split-time measurement and tachometer. Extra-hard sapphire glass with anti-reflection treatment to ensure clear visibility. Integrated rubber. $740 (Other colors and styles available). buy it here.

Save up for the real thing with the Porsche Piggy Bank:

In the design of the 917/20 – ‘the pink pig’. Elaborately decorated with a lockable opening for removing coins. Material: ceramic.
$70, buy it here 

2013 Porsche calendar “Mega City”

Timeless and sporty Porsche models in futuristic megacities. The new Porsche calendar for 2013 gives you 12 reasons to start looking forward to the future now. Comes with an exclusive collector’s coin.*The Porsche ‘Mega City’ calendar is exclusively available only at your local authorized Porsche dealership.* $48, buy it here.

Porsche Computer Mouse:

In the same design as the Porsche 911. Designed in the design studio of Porsche Weissach. PC– and Maccompatible aluminium scroll wheel, high resolution 2,000 dpi sensor, 2.4 GHz technology and plug & play installation. Colour: in high gloss Black. With a tiny and very powerful dongle for wireless use. Dimensions of dongle: 20 x 15 x 7 mm. $115, buy it here

Also in gold:

$130, buy it here

Porsche Kid’s Bike:


Two products in one: a push-along bike that can be converted to a chidren’s bike in a few simple steps. Lightweight aluminum frame with Porsche logo. Adjustable height, ergonomically designed saddle. Handlebars with protective padding and bell. Smooth-running 14 inch wheels with ball bearings and reflective stripes. Adjustable cantilever front brakes and back pedal brake. Plastic pedals with reflectors suitable for children. Additional front and rear reflectors. Exclusive design by the Porsche Design Studio. Suitable for ages 3+ years. Imported.  $430.00, buy it here

Porsche Wrapping Paper:

In the colours of 1968 design. 2 sheets, each 70 x 100 cm on a roll. Material: high-quality 80 g/m2 paper, matte. $7, buy it here

There are many other items available for Porsche fans from their Driver’s Selection online store. Check them all out here.

If you’ve got more coin to spend, the Porsche Design Studio offers these fabulous items:

Porsche Design Chopsticks:

High-end Chopsticks with magnetic clip. Made of high quality materials: blackwood and stainless steel. € 75,00, buy them here

Porsche Design Candle:

Perfumed, black candle. Smells like “The Essence”., € 60,00, buy it here

Porsche Design Running Shoes:

The exclusive Bounce:S² running shoe is engineered with a car-inspired suspension system that transfers vertical impact into forward propulsion. The result is 20% more cushioning and 15% more elasticity than standard running shoes. An innovative one piece mesh shell combines breathability with step-in comfort and abrasion-resistance. (shown in Black/Orange but several other colors are available. € 350,00, buy them here

Porsche Design Twin Bag
The Twin Bag is two purses in one with a handle that extends to make it a shoulder bag or collapses to make it a handbag.

Each TwinBag is produced in the Italian city of Florence, by dedicated and experienced hands and benefiting from knowledge passed down through generations. The selection of materials is also typical of Porsche Design. The luxury brand’s handbags are made exclusively from the finest vegetable-tanned leather and enhanced with timeless high-quality metal fittings.

The Porsche Design TwinBag will be available all over the world from March 2013 in all Porsche Design stores and in the luxury brand’s official online store. For more information, go here. 

Porsche Design Shisha (hookah or bong):

Unique design and high-end materials combined to an extraordinary product. Made of high quality materials: Stainless Steel, Aluminum and Glass; Height: 55 cm; Limited Edition; Made in Germany
€ 1.350,00, buy it here 

Source: Porsche and Porsche Design

 

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Porsche Design unveils the luxury brand’s first women’s handbag – One Design, Different Style, the TwinBag

 

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Press Release November 2012
Porsche Design TwinBag

Porsche Design TwinBag

 

Porsche Design unveils the luxury brand’s first women’s handbag

One Design, Different Style: the TwinBag

StuttgartPorsche Design is set to launch the TwinBag, its first women’s handbag, for the Spring/Summer 2013 season. Distinguished by a very innovative carrying concept, the new handbag will be available in all Porsche Design stores around the world and in the luxury brand’s official online store from March 2013. The launch of the TwinBag rounds off Porsche Design’s fashion and lifestyle range for women.
Sketch Porsche Design TwinBag

Sketch Porsche Design TwinBag

 

 
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Posted by on November 30, 2012 in Porsche, Porsche Design, Porsche Design Group

 

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40 Years of Porsche Design – Special exhibition at the Porsche Museum

The world’s first black timepiece, and at the same time luxury brand Porsche Design’s first product: The “Chronoprapgh I”.

40 Years of Porsche Design

 

Stuttgart. The world’s first black timepiece, the legendary exclusive spectacles and the Porsche 911 – for decades, all these products have stood for a unique design by Ferdinand Alexander Porsche: In 1972 he founded the “Porsche Design Studio” in Stuttgart, the head office of which was relocated to Zell am See in Austria in 1974.

Starting today, the Porsche Museum is marking the company’s 40th anniversary with a special exhibition: from 13 November 2012 to 17 February 2013, visitors can experience the most important, most interesting and most extraordinary products as well as how Porsche Design came to exist.

40 Years of Porsche Design

The focus of the anniversary exhibition is on the “Porsche Design” brand, which in recent years has been developed into one of the world’s leading luxury brands with its own sales network. F.A. Porsche designed numerous classic men’s accessories such as watches, spectacles and writing implements, which achieved worldwide recognition under the “Porsche Design” brand. In parallel, with his team, he designed a plethora of industrial products, household appliances and consumer durables for internationally renowned clients under the “Design by F.A. Porsche” brand. Ferdinand Alexander Porsche won numerous honours and awards for his work as a designer.

40 Years of Porsche Design

For example, the “Chronograph I”, a milestone in the watchmaker’s craft, is a compulsory exhibition piece. The world’s first black timepiece, and at the same time luxury brand Porsche Design’s first product, created a furore in 1972 because the automatic chronograph – considered unthinkable at the time – was designed in matt black throughout and provocatively unadorned. With this chronometer, F.A. Porsche was anticipating a trend that is part and parcel of today’s watch industry and even then was considered to be revolutionary. In addition to the chronograph, the visitor will also be presented with other products from the accessories and spectacles range. For example the Porsche Design P’8478 exclusive spectacles will be on display, already purchased by more than 7 million wearers. Writing implements and pipes will also feature in the exhibition.

The adjustable “Antropovarius” lounge chair is also on display as the “Alternative Motorcycle Concept”, AMK.

A highlight of the special exhibition is the grand piano, which the Porsche Design Studio designed for the Bösendorfer piano factory in 2003. This grand piano symbolises the studio’s design output, characterised by a clear, functional design language, meticulous choice of materials and top quality workmanship. The adjustable “Antropovarius” lounge chair developed by the Porsche Design Studio in 1982 in collaboration with the Institute of Ergonomics of the University of Munich will also be on display as will the “Alternative Motorcycle Concept”, AMK, devised in 1980 as an alternative solution to the car and to conventional motorcycles.

The Porsche Museum is marking the company’s 40th anniversary with a special exhibition from 13 November 2012 to 17 February 2013.

In addition to a selection of special design developments, the visitor will also gain an insight into the everyday creative life of Porsche Design’s employees. This is where those who are interested will discover not just the individual steps in creating the product – from conceiving the idea through to design – but also the sources of inspiration. For example, in the case of the pipe, it is explained that when it came to the cooling ribs, F.A. Porsche took his lead from air-cooled single cylinder motorcycle engines. The Porsche museum also looks back at the life’s work and man that was F.A. Porsche, who created legendary cars such as the 904 Carrera GTS and Porsche 911. In the process the visitor will find out things such as why in 1974 F.A. Porsche decided to locate the Design Studio in Zell am See.

At 3 p.m. on Wednesdays and Sundays, the visitor has the opportunity to experience the special exhibition in the course of a one hour themed tour.

The Porsche Museum is using the anniversary exhibition as an opportunity to extend its tour programme. At 3 p.m. on Wednesdays and Sundays, the visitor has the opportunity to experience the special exhibition in the course of a one hour themed tour at a price of four euro per person. The Store at the Porsche Centre in Stuttgart Zuffenhausen also offers a ten per cent discount on Porsche Design products upon presentation of the museum entrance ticket.

The volume “Porsche Design 40Y – The Book” is also being published in time for the anniversary, available in both German and English for 98 euro in the Porsche Museum shop as well as in book stores. In the course of more than 570 pages, the reader is acquainted with an insight into the history of Porsche Design.

The Porsche Museum is open Tuesday to Sunday from 9 a.m. to 6 p.m. Admission is eight euro for adults and four euro for concessions. Further information is available on the Internet at http://www.porsche.com/museum.

SOURCE: Porsche AG Media Database

Communication Porsche AG
Porsche Museum

 

 

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New Porsche Design Store Hong Kong, Iconic Style on Queen’s Road Central

Porsche Design Store Hong Kong

Iconic Style on Queen’s Road Central

New Porsche Design Store in Hong Kong

Stuttgart. Porsche Design Group (Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG) is opening its first own Porsche Design Store in Hong Kong. The store in the well-known Queen’s Road Central, which has a floor area of 148 square meters, follows a new store concept which focuses on the substantially extended fashion collection for women and men and highlights the iconic essence of Porsche Design products.

Porsche Design Store Hong Kong

At the opening on July 12, 2012 the luxury brand is presenting a limited edition wristwatch, all sales proceeds from which will go to the Suicide Prevention Services in Hong Kong.

“With the new store in the Queen’s Road we are bringing Porsche Design right to the centre of Hong Kong”, says Juergen Gessler, CEO of Porsche Design Group. “In the last business year we increased our sales by 30 percent.

Porsche Design Store Hong Kong

And the first half of the current business year again shows a really positive trend, with an increase in double figures. We intend to support this growth by our ongoing sales and product offensive for Porsche Design. And the new location in Hong Kong is just the first step of many others that are going to follow soon.”

Porsche Design Store Hong Kong

In the new Hong Kong store the complete product portfolio of the Porsche Design luxury brand will be presented, ranging from the fashion collection for men and women and the sport collection, through luggage, eyewear, watches and writing tools, to cell phones, jewellery and accessories.

As a highlight at the opening of the store on July 12, the luxury brand will be presenting a very special version of the chronograph Porsche Design P’6620 Dashboard. This version, limited to three pieces priced at 58,888 Hong Kong dollar apiece, has a special engraving on the glass of the case back. All the proceeds from the sale of the three watches will be donated to the Suicide Prevention Services, a Hong Kong based charitable organization established in 1995.

Porsche Design Store Hong Kong

The shop design of the store in the Queen’s Road Cetnral follows a global concept which highlights the iconic essence of the Porsche Design products. The characteristically light, fresh feeling underscores the lifestyle of the luxury brand and enables it to be experienced on a day-to-day level. Particular attention has been paid in the store to the aspect of sustainability: all the lighting installations use state-of-the-art LED technology – with the result that energy consumption has been reduced by more than 50 percent compared to the previous concept.

With regard to the product portfolio of Porsche Design, the influence of the present concept is expressed mainly in the greatly enlarged fashion collection for women and men. It also provides for a separate area for the presentation of watches. The lounge area of the store invites customers to relax in comfort, while a large-format LCD screen brings the luxury brand to life.

Porsche Design Store Hong Kong
30 Queen’s Road Central (Entertainment Building)
Hong Kong

SOURCE:  Porsche Design PressPortal Media Database

 

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Dr. Ing. h.c. F. Porsche AG mourns great designer Ferdinand Alexander Porsche

Press Release 05/04/2012
Ferdinand Alexander Porsche with 911 Carrera 2 3,6 Coupé Mj. 1992

Ferdinand Alexander Porsche with 911 Carrera 2 3,6 Coupé Mj. 1992

Ferdinand Alexander Porsche dies

Stuttgart
Dr. Ing. h.c. F. Porsche AG, Stuttgart, is mourning Professor Ferdinand Alexander Porsche.The Honorary President of the Supervisory Board died on 5 April 2012 in Salzburg, aged 76.

Ferdinand Alexander Porsche (1990)

Ferdinand Alexander Porsche (1990)

Matthias Müller, President and Chief Executive Officer of Porsche AG, paid tribute to Ferdinand Alexander Porsche’s services to the sports car manufacturer:

“We mourn the death of our partner, Ferdinand Alexander Porsche. As the creator of the Porsche 911, he established a design culture in our company that has shaped our sports cars to this very day. His philosophy of good design is a legacy to us that we will honour for all time.”

Ferdinand Alexander Porsche was born in Stuttgart on 11 December 1935, the oldest son of Dorothea and Ferry Porsche.

Ferry Porsche (left) in his office with his son Ferdinand Alexander Porsche (ca. 1960)


Ferry Porsche (left) in his office with his son Ferdinand Alexander Porsche (ca. 1960)

Even his childhood was shaped by cars, and he spent much of his time in the engineering offices and development workshops of his grandfather Ferdinand Porsche. In 1943 the family accompanied the Porsche company’s move to Austria, where he went to school in Zell am See.

After returning to Stuttgart in 1950, he attended the private Waldorf school. After leaving school, he enrolled at the prestigious Ulm School of Design.

Ferdinand Alexander Porsche in his Design office (1963)


Ferdinand Alexander Porsche in his Design office (1963)

In 1958, F.A. Porsche, as he was known by his colleagues, joined the engineering office of what was then Dr. Ing. h.c. F. Porsche KG. He soon proved his great talent for design by sculpting the first model of a successor to the 356 model line out of plasticine.

Ferdinand Alexander Porsche next to Modell Typ 911 (1968)

Ferdinand Alexander Porsche next to Modell Typ 911 (1968)

In 1962 he took over as head of the Porsche design studio, creating a worldwide furore one year later with the Porsche 901 (or 911). With the Porsche 911, F.A. Porsche created a sports car icon whose timeless and classical form survives to this very day in what is now the seventh 911 generation.

Porsche Typ 901 (T8), next to model: Ferdinand Alexander Porsche (1963)

Porsche Typ 901 (T8), next to model: Ferdinand Alexander Porsche (1963)

However, in addition to passenger cars, F.A. Porsche also concerned himself with designing the sports cars of the 1960s. His best-known designs include the Type 804 Formula One racing car or the Porsche 904 Carrera GTS, now considered to be one of the most beautiful racing cars ever.

Ferdinand Alexander Porsche (1989)

Ferdinand Alexander Porsche (1989)

In the course of the conversion of Porsche KG into a joint-stock corporation in 1971/72, Ferdinand Alexander Porsche, along with all the other family members, stood down from the company’s front-line business operations.

In 1972 he founded the “Porsche Design Studio” in Stuttgart, the head office of which was relocated to Zell am See in Austria in 1974. In the decades that followed, he designed numerous classic gentlemen’s accessories such as watches, spectacles and writing implements that achieved global recognition under the “Porsche Design” brand. In parallel, with his team, he designed a plethora of industrial products, household appliances and consumer durables for internationally renowned clients under the brand “Design by F.A. Porsche”.

Ferdinand Alexander Porsche (1965)


Ferdinand Alexander Porsche (1965)

A strong and clear design concept typifies all product designs created in his design studio to date. The credo of his design work was:

“Design must be functional and functionality has to be translated visually into aesthetics, without gags that have to be explained first.”

F.A. Porsche: “A coherently designed product requires no adornment; it should be enhanced by its form alone.” The design’s appearance should be readily comprehensible and not detract from the product and its function.

His conviction was: “Good design should be honest.”

Ferdinand Alexander Porsche received numerous honours and awards both for his work as a designer as well as for individual designs. For example, in 1968 the “Comité Internationale de Promotion et de Prestige” honoured him for the outstanding aesthetic design of the Porsche 911 while the Industrial Forum Design Hannover (iF) voted him “Prizewinner of the Year” in 1992.

Ferry (right) and Ferdinand Alexander Porsche in the Porsche Design-Studio (ca. 1959)

Ferry (right) and Ferdinand Alexander Porsche in the Porsche Design-Studio (ca. 1959)

In 1999, the President of Austria bestowed on him the title of Professor.

Ferdinand Alexander Porsche retained a close lifelong association with Porsche AG as a partner and member of the Supervisory Board. For example, even after stepping down from front-line business operations, he contributed to the design of Porsche’s sports cars over many decades and repeatedly steered the company in the right di-rection. This was especially the case for the difficult period Porsche experienced at the beginning of the 1990s.

Ferdinand Alexander Porsche with model 911 S Targa (1968)

Ferdinand Alexander Porsche with model 911 S Targa (1968)

From 1990 to 1993, F.A. Porsche served as President of the company’s Supervisory Board, thus playing a major role in Porsche A.G’s eco-nomic turnaround. In 2005, he stood down from his Supervisory Board role in favour of his son Oliver and assumed the mantle of Honorary President of the Supervisory Board.

Ferdinand Alexander Porsche will be buried in the family grave at Schüttgut in Zell am See, attended by his immediate family. An official funeral service will be held in Stuttgart at a later date.

SOURCE: Communication Porsche AG
Head of Communication Porsche AG
Hans-Gerd Bode

 

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Porsche Design interchangeable lenses P’8478 sunglasses for Summer

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Press Release

March 29th, 2012

Summer, Sun, Switching Shades

Your Passion. Your Image.

Porsche Design P'8478 Raspberry and Steel Blue

Porsche Design P'8478 Raspberry and Steel Blue

New, exclusive colors for Porsche Design P’8478

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Stuttgart. For summer, Porsche Design is presenting interchangeable lenses in new color variants for the legendary P’8478 sunglasses. As of now, as well as the six classic shades of brown, light blue silver mirrored, grey gradient silver mirrored, green, dark orange silver mirrored and olive silver mirrored three more exclusive colorways – sulfur (yellow), steel blue (blue) and raspberry (red) – are available.

Porsche Design P'8478 Sulfur

Porsche Design P'8478 Sulfur

A sought-after style icon, P’8478 sunglasses were Porsche Design’s first ever eyewear and today they are still one of the most successful models.

The design of this classic item has remained unchanged since 1978, the only difference being the use of ultra-light titanium to bring the P’8478 up to the technical state-of-the-art of the 21st century.

Porsche Design P'8478 Steel Blue

Porsche Design P'8478 Steel Blue

The revolutionary feature of these sunglasses was – and is – their innovative interchangeable lens mechanism which enables them to be adapted to various sight requirements and light conditions.

Thus the trendy aviator sunglasses not only stand for a sense of style; their appeal lies in their intelligent functionality.

Available in four sizes (S, M, L und XL), the P’8478 has become the ultimate classic, enhancing every shape of face.

In 1978 the sunglasses with the innovative interchangeable lens mechanism were not only the first glasses to be made by Porsche Design, but were also the luxury brand’s first contribution to the fashion world.

With the new color variants for interchangeable lenses in:

sulfur (yellow)

P'8478 Interchangeable Lens Sulfur

P'8478 Interchangeable Lens Sulfur

steel blue (blue)

P'8478 Interchangeable Lens Steel Blue

P'8478 Interchangeable Lens Steel Blue

and raspberry (red)

P'8478 Interchangeable Lens Raspberry

P'8478 Interchangeable Lens Raspberry

Porsche Design again establishes a trend matching the height of contemporary fashion. The enlarged range of lenses is obtainable in four sizes, corresponding to the four available frame sizes (S, M, L and XL).

As of now, the new summer shades for the Porsche Design P’8478 sunglasses are

available exclusively from Porsche Design stores throughout the world, and from the

online shop at https://onlineshop.porsche-design.com.

Porsche Design is a luxury brand with a special focus on technically-inspired products. The brand Porsche Design was founded in 1972 by Professor Ferdinand Alexander Porsche. The products are the embodiment of functionality, timelessness and purist design. They impress by the technical innovations they incorporate.

The product portfolio includes watches, sunglasses, luggage, a sport and fashion collection, electronic products, and a line of fragrances for men. All products of the brand are designed at the Porsche Design Studio in Zell am See, Austria, and are sold worldwide in the company’s own stores, in franchise stores, shop-in-shops, high-end department stores and exclusive specialist retailers.

SOURCE: Porsche Design Press Portal

 

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Porsche 918 Spyder Prototype Goes For a Test Drive

The Porsche 918 Spyder is coming.

Production of the most anticipated Porsche starts at the company’s Stuttgart plant on Sept. 18, 2013 with only 918 units to be produced. Porsche will start selling the car for a starting price tag of $845,000 and the first customer cars will begin arriving in the United States near the end of 2013.

That’s quite a bit time. But before all that happens, Porsche decided to give a select few a first ride in a very early prototype for the 918 Spyder.

A ride in a 2014 Porsche 918 Spyder prototype, the only one in the world at a remote test track, a gaggle of Porsche engineers are at work, surrounded by all sorts of data-logging equipment. And there, in the middle of it all, is the 918.

The first ever Porsche 918 Spyder to run under its own means is nothing more than a rolling chassis pieced together so engineers can test its gasoline-electric hybrid drivetrain.

Partly covered in modified Porsche 911 body panels and flaunting outrageous exhaust pipes that sprout up from the engine bay at the rear (a feature we’re assured will be retained for production), it is a long way from the 918 Spyder concept that basked in the spotlight at the 2010 Geneva Auto Show.

“The production version will be very similar to the concept car in overall appearance,” Frank Walliser, chief engineer for the 918 program.

“There will be some changes, like these tailpipes. This is really just a systems mule that we’re using to sort the various gasoline-electric hybrid components and its electronics package before we begin construction of road-going prototypes back in Weissach (Porsche’s research and development center in Germany).”

As we know the Porsche 918 Spyder by now. Mere months after its unveiling, Porsche confirmed it would put the supercar into production as a successor to the celebrated Carrera GT, starting on September 18, 2013.

Just 918 examples are planned, each running down a dedicated line that is being established in a former paint shop at the car maker’s Zuffenhausen headquarters in Germany. It is the same factory that builds the latest Boxster and 911 — a holy grail to true Porsche fans, no less.

Waking Up the Engine
The Porsche engineers make some adjustments to the prototype’s electronics, which are housed in a makeshift aluminum box strapped to an area that will eventually be occupied by the production car’s rear spoiler. Walliser’s boss, Wolfgang Hatz, Porsche’s chief of research and development, slides down into the driver seat and twists a key in the left-hand-mounted ignition. Odd whirring sounds rise up from underneath before the gasoline engine catches and fills the garage with a deep pulsating blare of exhaust from those prominent tailpipes.

The centerpiece of the new Porsche is its mid-rear-mounted V8 gasoline engine, seated on traditional rubber mounts (rather than the hydraulic mounts used on the 911) within a carbon-fiber cradle that is attached to the back of the main tub by six prominent mounting points.

Similar to the 90-degree V8 used in the Porsche RS Spyder successfully campaigned in the American Le Mans series between 2005 and 2008, the engine has gained 1.2 liters of displacement, going from 3.4 liters in race trim up to 4.6 liters in this application.

Walliser describes the engine as “entirely new,” noting that it features an all-new crankcase, cylinder head design and low-reciprocating-mass internals, plus that radical exhaust system that sees two pipes exit just behind the integral carbon-fiber roll hoops. The point of this arrangement is to keep hot exhaust gases well away from the car’s heat-sensitive battery pack mounted down low directly behind the tub.

Let’s Talk About the Numbers
The revamped V8 has been tuned to rev to a dizzying 9,200 rpm (though in its current state of tune, it has a lower redline), and owing to its racing gene, Walliser promises it will deliver the same razor-sharp throttle response as the Carrera GT’s 5.7-liter V10. Porsche engineers tell us the V8 makes about 562 horsepower.

But the 2014 Porsche 918 Spyder is a hybrid, remember, so it also has a pair of synchronous electric motors — one mounted up front acting exclusively on the front wheels with 107 hp, and a second, 121-hp motor attached to the rear of the gasoline engine providing drive to the rear wheels. We’re told total system power will be in the neighborhood of 759 hp, with 568 pound-feet of torque.

Barely containing his delight at finally getting to show off the 918 Spyder to someone other than an engineer, Hatz gingerly guides the prototype out of the garage. After prodding the throttle a couple times to release some heat into the engine and its peripheries, he speeds off into the distance. We scramble back into the Multivan and catch up with the prototype at the end of an immense test track. The engineering team has spent the 10 days here at the track methodically running through the first systems test of the new car.

This car will offer five driving modes. There’s “e power” for all-electric operation, a “hybrid” mode that allows either electric or gasoline operation, followed by “sport hybrid,” which is the first of three performance-oriented gasoline-electric modes. Beyond that, “race hybrid” calls up even further levels of performance, while “hot lap” unleashes all the battery’s remaining power for short periods of what Walliser describes as overboost.

How Quick Is It?
Nothing is official just yet, but Porsche is aiming for a curb weight around 1,700 kg (3,747 pounds), with 0-62-mph acceleration in less than 3 seconds.

Officials also hint at a 0-124-mph time of less than 9 seconds and zero to 186 mph in less than 27 seconds — quicker than the Carrera GT. Top speed, achieved with the help of a series of active aerodynamic functions including diffuser elements behind the front wheels and a multistage rear wing that extends to a maximum height of 4.7 inches, is pegged at 202 mph

The Chassis
The 2014 Porsche 918 Spyder prototype rides on a unique chassis made almost entirely from cast-aluminum components. The suspension is a combination of double wishbones at the front and a multilink setup in back, but unlike the system on the Carrera GT, which used a racecarlike pushrod system attached to the unit-body, the 918 has conventional springs and dampers sited outboard near the center-lock-style wheels, which measure 20 inches up front and 21 inches in the rear and are wrapped in 265/35R20 and 325/35R21 Michelin Pilot Sport Cup rubber.

Computer simulations suggest the production car will be capable of generating up to a 1.4g on the skid pad (though that’s a maximum figure, rather than the average lateral acceleration we customarily report). He also drops a Nurburgring claim: Porsche is targeting 7 minutes, 22 seconds on the Nordschleife — still well short of the Dodge Viper’s 7:12, but moving nonetheless.

Even in early prototype form, the 2014 Porsche 918 Spyder is hugely impressive. There’s still a long way to go — another 18 months of intensive development, no less. But as our ride comes to an end, we’re struck by just how far Porsche’s engineering team has come during just 10 days of development work on the rolling chassis.

In the next phase, Porsche will build 23 road-going prototypes. Stay tuned.                          Read the original:
Porsche gives some a first ride in the 918 Spyder prototype …

What have we seen so far?

 evo’s Editorial Director and Founder Harry Metcalfe has a look at the future of the supercar.

  • From Top GearThe performance headlines are this. Acceleration from 0-62mph in ‘less than three’ seconds. Zero to 125mph in a time that almost matches a Bugatti Veyron. And a Nürburgring lap time (so far verified only on Porsche’s supernaturally accurate simulators), of 7.22. That’s 10 seconds faster than the old Carrera GT, and 10 seconds.

  • From AutoWeekAs if that’s not enough, Porsche also says its new supercar will boast a combined city/highway fuel-consumption figure of more than 78.4 mpg (U.S.) on the current European cycle. By comparison, the Carrera GT returned just 13.2 mpg (U.S.) under the same test procedure.

  • From WiredPorsche pulled a variant of the 4.6-liter V8 originally fitted to the three-time ALMS LMP2 Championship-winning RS Spyder. That engine put out a comparatively paltry 503 horsepower, but fitted to the 918, output is up to 570 hp. That figure is before you account for the 918′s two electric motors, and it’s also where the similarities to past supercars ends.

 

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Co.Design And Porsche Bring You The $20,000 Next Design Challenge

Co.Design And Porsche Bring You The $20,000 Next Design Challenge

THINK YOU CAN DESIGN SOMETHING AMAZING INSPIRED BY THE PORSCHE 911?

IF SO, YOU MIGHT WIN A 911 FOR A YEAR, OR $20,000.

Design competitions are a dime a dozen, so it’s hard to create something that stands out and piques the creative interest of talented designers.

But Co.Design thinks they’ve done just that. Today, with great enthusiasm, they’re announcing the Porsche Next Design Challenge.

The winner stands to get a very nice prize indeed: A one-year lease on a brand-new Porsche 911, or a cash-equivalent of $20,000.

The challenge for you: Design an object smaller than a living room and bigger than a purse, which references three design elements taken from Porsche 911s of the past or present. (But not a car!)

Your work will be judged by two design luminaries: Dror Benshetrit, who has created products for everyone from Cappellini to Target, and Jens Martin Skibsted, founder of Biomega and the designer behind Puma’s superb line of city bikes. (The third judge will be yours truly.)

Far from being a purely speculative contest,Co.Design be giving finalists and outstanding entries a spotlight on their site–highlighting the process and ingenuity, and hopefully giving more visibility. You’ll see these posts roll-out throughout the spring, in the run-up to the deadline.

Are you entering the Next Design Challenge? Here’s something to get your creative juices flowing: A look at great Porsche 911’s of the past and present.To get your process started, they  created a slideshow of famous Porsche designs. And if you want to find out more about the contest, you can click here.

The deadline for entries is April 6, 2012. We can’t wait to see what you come up with. Good luck!

There are thousands of design details that go into creating a Porsche. Each builds upon the rest, creating the car’s essence. Could you take one element of the iconic design to create a brand new thing that embodies what Porsche is, but in an entirely new outlet?

NEXT DESIGN KEY CONTEST DATES

April 6, 2012

Entries Due

April 13, 2012

Top 25 Designs Revealed

April 23, 2012

Top 7 Designs Revealed

May 14, 2012

Top 7 Updated Designs Posted and User’s Choice Voting Begins

May 21, 2012

Grand Prize Winner and User’s Choice Winner Revealed

Co. Design is looking for designs inspired by Porsche’s signature car.
Enter by April 6th, and you could win a one year lease
on your own Porsche 911 or cash equivalent worth $20,000.

ENTER NOW TO WIN

JUDGES

 
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Posted by on February 24, 2012 in Porsche, Porsche Design

 

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World’s largest Porsche Design Store in SoHo – 2nd store in New York

PD LOGO

Press Release

January 20th, 2012


Porsche Design opens second New York location in Lower Manhattan

World’s largest Porsche Design Store in SoHo

Stuttgart. The Porsche Design Group (Porsche Lizenz- und Handelsgesellschaft

mbH & Co. KG), Stuttgart, opened a new Porsche Design store in

New York’s SoHo district. The new store is located in a typical

cast-iron building on West Broadway and displays the entire

product range of the Porsche Design luxury brand in a space of

more than 250 square metres.

The SoHo boutique therefore is not only the world’s largest

Porsche Design store but also offers a unique shopping experience

as there will simply be no other Porsche Design store with a

comparable shop concept: including amongst others an inimitably

equipped shop floor, an especially designed wall showcasing

the brand’s history of almost 40 years of “Iconic Style” as well as

an exclusive 50 square metres VIP shopping area.

“With the store in SoHo we are taking the Porsche Design luxury brand to the next level – not only in New York City and the United States of America but globally”, says Dr. Juergen Gessler, CEO of Porsche Design Group.

“Porsche Design SoHo is the world’s largest store and brings our philosophy of ‘Iconic Style’ alive. The boutique will not only set its footprint within Lower Manhattan but also become a landmark for shopping enthusiasts around the world. The idea behind that new store and our whole lifestyle matches perfectly with the Manhattanites’ lifestyle.”

The new store on West Broadway offers the entire range of Porsche Design

products, from luggage and eyewear to watches, jewellery,

smoking accessories, mobile phones and writing tools.

However, the brand new SoHo store particularly highlights the

Porsche Design Fashion Collection for women and men.

It not only includes the men’s collection and much extended ladies’

collection with leather jackets, premium jeans and upper wear but

also includes an exclusive and specially developed SoHo Collection.

The store concept offers a separate area for watches also,

and a lounge area invites customers to spend some time

and brings the luxury brand to life through a LCD screen.

Porsche Design is a luxury brand with a particular focus on

technically inspired products. The brand was established in

1972 by Professor Ferdinand Alexander Porsche.

The company’s products stand for functional, timeless and

purist design, with convincing technical innovations. The product

portfolio includes watches, sunglasses, luggage, electronic

products, a men’s fragrance line as well as sports apparel

and a fashion collection. All of the brand’s products are

designed in the Porsche Design Studio in Zell am See,

Austria, and sold worldwide in the company’s own stores,

franchise stores, shop-in-shops, high-end department stores

and exclusive specialist retailers.

Porsche Design is a luxury brand with a particular focus on

technically inspired products. The brand was founded in

1972 by Professor Ferdinand Alexander Porsche.

The company’s products stand for functional, timeless

and purist design, with convincing technical innovations.

The product portfolio includes watches, sunglasses,

luggage, electronic products, a men’s fragrance line as

well as sports apparel and a fashion collection. All the

brand’s products are designed in the Porsche Design-Studio

in Zell am See, Austria and sold worldwide in the company’s

own stores, franchise stores, shop-in-shops, high-end

department stores and exclusive specialist retailers.

Porsche Design Store at 
456 W Broadway Soho
New York, NY 10006
USA

SOURCE: Porsche Design Media Database Press  

Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG
Porschestraße 1
74321 Bietigheim-Bissingen
Germany

 

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2012 Is Here – The Porsche “Unlimited Fascination” Calendar Is A Must Have

The Future Within Grasp – The New Porsche Calendar for 2012.

While wall calendars and diaries may already be outdated for some, those looking for a beautiful conversation piece for their office wall need look no further than the new “Unlimited Fascination” Calendar from Porsche Design.

This calendar explores the complete range of Porsche models in completely new scenes. The 12 monthly themes reflect the core philosophy of the Porsche brand.

It comes with beautiful, high resolution, photo realistic illustrations of a number of Porsche models, including the all-new 2012 911 Carrera.Measuring approximately 23″ X 22″, this oversized calendar is like having 12 stunning Porsche posters that just happen to have a small row of dates printed across the top.

The calendar comes complete with an exclusive collector’s coin.The Unlimited Fascination Porsche Calendar for 2012 is priced at only $60.00

via 2012 Is Almost Here – The Porsche “Unlimited Fascination” Calendar Is A Must Have.

 

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VIDEO: Porsche Design Catamaran Mega Yacht RFF135

Royal Falcon Fleet by Porsche Design, Swedish-built luxury catamaran mega yacht.

The ultimate in billionaire boys toys, the Royal Falcon Fleet is truly the first of its kind. Like the bird from which the company derives its name, every vessel in the Royal Falcon Fleet combines grace, elegance and speed. Royal Falcon Fleet – the last word in luxury at sea.

Porsche Design RFF135 Luxury Superyacht

40m Incat Crowther catamaran yacht IC0803 is a luxury vessel with naval architecture, marine and systems engineering and construction oversight by Incat Crowther, created for Royal Falcon Fleet. IC0803 superyacht features exterior styling and interior design by Porsche Design.

Mr M.A. Zaman, President and CEO of Royal Falcon Fleet, said:

“The arrival marks an important milestone in realizing my dream of introducing a completely new type of megayacht to the market. By bringing together the design flair of Porsche Design, the reliability of Swedish marine construction embodied by Kockums , the proven excellence of MTU engines, the  meticulous attention to detail of Greenline Yacht Interiors, as well as the vision and energy of many other  top-flight specialists and suppliers, I am confident that the RFF135 will be as spectacular in its looks as it will be as impressive in its performance, a new world-class brand name.”

Porsche Design RFF135 Luxury Superyacht  topview

“Unlike most 135 foot yachts, the complete hull of the RFF135 is not made of fibreglass, but entirely of aluminium”, said Roland Heiler, Managing Director of Porsche Design Studio in Zell am See. “Inside, you will find materials typical for Porsche Design: brushed stainless steel and aluminium, leather for the seats and wall coverings, together with carbon fibre. The customer has the final say. They can personalise their catamaran in cooperation with us, entirely to their own taste.”

Royal Falcon Fleet commissioned Kockums and Incat Crowther to build the catamaran. Kockums, the Swedish ThyssenKrupp subsidiary, stands for state of the art technology in the field of marine technology. Incat Crowther, a firm of shipbuilding engineers based in Australia, has decades of experience in the construction of large motor catamarans.

Royal Falcon Fleet 
Royal Falcon Fleet, a Singapore-based builder of luxury yachts, was founded by a Swedish investor. The goal of the firm is to develop mega-yachts that stand out for their innovative design, cutting-edge technology, and handcrafted European interiors.

Main Salon on the luxury catamaran yacht Porsche Design

Porsche Design Group
The Porsche Design Group, based in Bietigheim-Bissingen, is a majority-owned subsidiary of Porsche AG in Stuttgart. The activities of the company are concentrated on the company divisions Porsche Design, Porsche Design Driver’s Selection and the Porsche Design Studio at Zell am See in Austria.

40m Porsche Design Catamaran Yacht IC0803 – Main Salon

Porsche Design Studio
The Porsche Design Studio at Zell am See, Austria, stands for the clear, timeless, unmistakable design signature that distinguishes all products of the Porsche Design Group. Moreover, the studio also handles industrial and product design for other companies. The Porsche Design Studio is one of the most renowned design houses in Europe.

40m Porsche Design Catamaran Yacht – Cockpit

Technical specifications of the 40m Porsche Design yacht IC0803 by Incat Crowther:

Length Overall: 41.40 m
Length Waterline: 35.70 m
Beam: 12.50 m
Fuel: 52 000 litres
Fresh Water: 5 000 litres
Main Engines: 2 x MTU 16V4000M93L
Installed Power: 2 x 3440 kW
Propulsion: 2 x MJP 850 waterjets
Generators: 2 x Kohler 150 EFOZD 150kW 50Hz
Construction Material: Marine Grade Aluminium

Porsche Design RFF135 Luxury Superyacht

This slideshow requires JavaScript.

The RFF 135 is arranged over four decks: upper deck, mid deck, main deck and lower hull deck.

It boasts over-the-top luxury spectacles with a helipad, sunken pool on the deck and a rear mounted Jacuzzi. Conceived as a spacecraft on the water, this 41.2 meter yacht is particularly extraordinary in every detail. The interior is styled in a highly modern way and captures the dynamic contours of the hull.

And the megayacht will have enough space to accommodate 10 guests and 10 crew members, with four guest suites and one presidential suite – below decks 472 sq m of area, with another 208 sq m of deck space up top.

The yacht will achieve a speed of 35 knots with 2 x MTU engines producing 3440kW of power at 2450 rpm, alongside two Rolls-Royce Kamewa 80S3 water jet propulsion units.

Price: 135′ 2011 Porsche Design  RFF135 – EUR 35,000,000

(US$45,626,000)

Accommodations
The RFF is arranged over four decks: upper deck, mid deck, main deck and lower hull deck.

The upper exterior deck includes a by bridge controlstation with associated navigation equipment, helm chairs, jacuzzi, bar and sun lounge.

The mid deck encompasses a pilothouse, captain’s cabin, guest suites, luxurious owner’s suite, owner’s private lounge and owner’s private dining and entertaining exterior deck.

The main deck includes an entertainment lounge forward, three guest suites, well equipped galley, crew mess and a large dining lounge area opening onto the main exterior deck.

A tender garage is integrated into the aft main deck. The two independent hull decks include four crew cabins, chief engineers and chief officers cabins, laundry, associated storerooms and spaces for ships systems.

 

SOURCE:

Porsche Design Group

Porsche Design Studio

Royal Falcon Fleet 

Incat Crowther

 

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CATWALK – Designed by Porsche Design Studio – a Luxury Floating Club Dream Boat

“Catwalk” designed by Porsche Design Studio and Johannes Buchner & Michael Gossler
Two party organizers from the city of Regensburg, in southeastern Germany, (in Bavaria, a port at the confluence of the Danube and Regen Rivers) were fed up with hiring old cruise boats with run down interiors for their events.
Now they have designed their own luxury version by converting an old Danube pleasure boat and hiring Porsche Design to help them achieve their dream boat.

Johannes  Buchner and Michael Gossler, decided in 2009 to transform a tour boat
named Danubian ‘Renate II’,  into a luxury floating club lounge. 
 
 

Indeed, from a boat with three decks, the two protagonists have sought the services of the creative team of Porsche Design Studio to develop on more than 900 m², an exclusive design, without compromise, combining the sport, superior elegance and dynamic look, so typical of  the Porsche Design brand.
\
This new concept called ‘Catwalk’ has several dance floors, a restaurant, bar and DJ booth.
For decoration, Porsche has played on light colors, clean lines and functional formats. 
 
The boat is currently docked in Vienna, but its two commissioners want to take ‘Catwalk’ across Europe for a festive trip. Ultimately, their goal is to make ‘Catwalk’ a chain worldwide.
With a dream to have a ‘Catwalk’ …in London, Berlin, Istanbul, St. Tropez, Singapore, Sydney, Ibiza, Hong Kong, Miami and in New York.

 

For more information on events, bookings and contacts:http://ms-catwalk.de/
 
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Posted by on February 15, 2010 in Porsche, Porsche Design

 

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